Commercial services

In order to gain a clear picture of the opportunities in your target market, it is advisable to carry out in-depth market research into the characteristics of your sector in that country. This enables you to avoid unnecessary costs, and to work in a more efficient and targeted way. By identifying development opportunities and threats, and by setting these against the strengths and weaknesses of your company (SWOT analysis), this market research provides a clear insight into the attractiveness of the relevant market to your business.

Belofloripa specialises in tailor-made market research that explores:

• Market size
• Growth rate
• Profitability
• Local prizes
• Distribution channels
• Cultural aspects
• Trends
• Legal aspects
• Potential clients & competitors
• …

Service for Belgium, Brazil, Canada, Mexico, Singapore, Thailand, U.S.A.

In order to set up a launch platform and to introduce your products/services into a new market, it is advisable to first carry out a prospection, in order to identify, contact and retain the most suitable partners. With the help of an in-depth analysis of your product and company profile, Belofloripa consultants can offer tailor-made prospection support. This includes organising valuable business-to-business meetings (B2Bs) and providing the appropriate support when it comes to selecting partners.

Thanks to its experience in linking together business partners, and its knowledge of the local culture and laws of the target country, Belofloripa can support you right from the start in your search for a partner, until the moment that you sign a contract with them, and even beyond.

Whenever we offer prospection support or set up a B2B meeting, our preparations are carefully tailored to your company profile, requirements and needs.

Service for Belgium, Brazil, Canada, Mexico, Singapore, Thailand, U.S.A.

In certain sectors, it is advisable to organise an event, trade mission, seminar or info session in order to get a handle on the local market and/or to make certain contacts there. In other sectors, it might be crucial to take part in a local trade fair in order to be able to play a meaningful role in the local market.

Starting out from your core business, Belofloripa will analyse the options with regard to organising events. Furthermore, it can take care of the entire organisation of the event, seminar, and information session or trade mission for you, from renting the venue to inviting the focus group.

Moreover, Belofloripa also collaborates with private companies, local government, export promotion agencies and Chambers of Commerce for the organisation and planning of these events, trade missions, seminars, info sessions, company visits, workshops, business-to-business meetings, etc. Belofloripa consultants can also represent your company on trade missions to various different countries.

Service for Belgium, Brazil, Canada, Mexico, Singapore, Thailand, U.S.A.

When launching products or services in a new market, an initial acquaintance with the sales market (distributors, potential clients) is hugely important. Having successfully completed this phase, it is crucial that a company does not omit to continue to follow this up. In other words, a continuous marketing strategy is needed to increase brand awareness and thus attract clients.

Tools such as social media, magazines and trade fairs (Event support) play a key role in the marketing strategy and are important channels for reaching your target audience. Whether it is about an article in a trade magazine, or a new Facebook page for your products, the knowledge of the language and culture remain hugely important. Belofloripa’s Brazilian team will provide on the ground support in terms of setting up, optimising and maintaining a marketing strategy.

Service for Belgium, Brazil, Mexico, Singapore, Thailand